Nourish
Botanicals
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Infused with the pure, hydrating power of aloe vera juice, this botanical collection is your go-to for gentle, nutrient-rich care from head to toe. Each product—shampoo, conditioner, body wash, and lotion—is sulfate-free and carefully formulated with skin- and hair-loving ingredients like cucumber, marshmallow root, oat protein, and pro-vitamin B5. Whether you're cleansing, conditioning, or moisturizing, the Aloe Vera Collection soothes, strengthens, and replenishes without stripping away essential moisture. Experience the refreshing calm of nature with every use.
Your Ultimate Guide
Aloe
Vera
Leaf
Juice
Unlock the Soothing Power of Aloe Vera Leaf Juice for Hair and Skin.
Rustic Strength is committed to ingredient transparency and simplicity, and uses this guide to break down the benefits, uses, and science behind aloe vera leaf juice—showing how it can soothe, hydrate, repair, and nourish. Learn about Aloe Vera as a key ingredient in our new Nourish™ Botanicals, luxury line of Bath + Body products.
Let customers speak for us
Love that we made the switch to soap we can feel good about. The milk and honey scent is fresh and clean and was a good starting place for body wash. My family noticed the difference in feel of the soap and that it didn't make their skin feel dry or rubbery after showering. It makes us feel good supporting small businesses that care about health and wellness, and we love that everything is small-batch and fresh made to order. It speaks volumes of how Rustic Strength cares for their customers. We will be transitioning to non-toxic for everything and are so happy to have found Rustic Strength
LOVE this for my babies and delicates. Clean but affective!
Love this product my clothes smell fantastic!
Since trying out, and being pleasantly surprised with the household items like the laundry detergent, room spray, and cleaning spray, I was open to trying the body products. The body wash leaves skin hydrated, clean, and smells wonderful. I'm excited to try out the lotion and face bar. Everything from Rustic Strength has been positive and I'm feeling much better now that I don't use all those toxic products I used to have.
Since it has no toxins, we thought it wouldn't lather and smell terribly, but we were pleasantly surprised. The body wash definitely is moisturizing. It does lather and does smell fantastic. Best of all, nobody has dry itchy skin anymore. We will continue to use this and many other amazing products from Rustic Strength.
Quita mal olor excelente producto
Buena calidad
Excelente producto
Aroma suabe y duradero
Soaps that are safe yet get the job done!
Makes my skin so soft and no irritation.
Love the scent.
Great product! I love this company
Long time Dawn dish soap consumer; very happy with Rustic Strength. The suds are long lasting, the soap is gentle but cleans my dishes well. I love how it smells.
Both my husband & I have been switching over all personal + household products to forever chemical/clean products for the sake of our health. We were on the search for a body wash that comes in an unscented option (which is the one we purchase), that foams easily, & leaves our skin clean + soft without feeling stripped. This is perfect.
What customers think about the store
Rustic Strength offers high-quality, non-toxic laundry detergents, soaps and cleaning products. Customers praise the effectiveness, pleasant scents, and peace of mind from using safe ingredients. While slightly pricier, many find the natural products worth it ...
