Skip to product information
1 of 22

Laundry Detergent | Mama + Baby Safe

Laundry Detergent | Mama + Baby Safe

Regular price $32.00
Regular price Sale price $32.00
Sale Sold out
Shipping calculated at checkout.


 

Deep-cleaning, hypoallergenic liquid laundry detergent. Made from renewable plant + earth mineral-derived ingredients. 

Mama + Baby Safe | Babies' sensitive skin can easily become irritated by harsh chemical residue left on clothes, blankets, and cloth diapers from most laundry detergents. All of our laundry detergent is made without those harsh chemicals.

Why Unscented? Unscented is the best choice for babies because even mild scents can cause irritation. Hormone balance is crucial for developing babies and for pregnant and breastfeeding mamas. Even some essential oils may disrupt these hormones, which is why unscented is recommended for your family.

View all of our Mama + Baby Safe products.

  • Color-safe
  • Cloth diaper-safe
  • Safe for the most sensitive skin
  • More loads per jug than common detergent
  • Can be used in regular or HE (high-efficiency) washers
  • 100% biodegradable, septic & greywater safe

 

Toxin + Irritant Free | Ditch the toxins and irritants found in most detergents. Our Liquid Laundry Detergent is hypoallergenic and completely dye-free ∙ perfume-free ∙ SLS-free ∙ SLES-free ∙ sulfate-free ∙ paraben-free ∙ phthalate-free ∙ 1,4-dioxane-free ∙ ethoxylated alcohol-free ∙ optical brightener-free ∙ filler-free ∙ petroleum-free ∙ palm oil-free ∙ gluten-free ∙ hormone disruptor-free ∙ carcinogen-free — and simply worry-free. 


Small Batch Fresh | Our Liquid Laundry Detergent is produced daily at our family-run factory in The Ozarks, USA — arriving to you made the same week.

How Long Will This Last?

Half Gallon — 128 loads

Gallon — 256 loads

5 Gallon — 1280 loads

(based on a small load of laundry)

Washing Directions

1/2 oz light soiled / small load
1 oz activewear / medium load
2 oz heavy soiled / large load

Our Measuring Pumps for Half Gallon & Gallon containers dispense exactly 1oz.

With our highly concentrated active ingredients, we do NOT recommend overfilling your laundry tub with clothes.  It is best to work with a medium size load and about 1 oz of detergent.  This way your laundry tumbles/swishes around in the tub and gets plenty of water and detergent on all the garments to ensure proper cleaning.

If you have lots of bubbles in your washing machine, decrease how much detergent you use.

If you have hard water use our Oxyboost to help soften the water so the detergent can work more efficiently.

Septic and graywater safe.

When to use Hot Water
Hot water is good for whites, typical dirty clothes, sweaty active wear and diapers.  Hot water is best to remove germs, kill dust mites and heavily soiled items.

When to use Warm Water
Warm water  is good for cleaning most man-made fibers, knits and jeans.  It will clean without fading or significant shrinking.

When to use Cold Water
Cold water is best for dark, bright colors that bleed or delicate fabrics. Pre-treat or pre-soak your clothes if items are heavily soiled.

Laundry Tips

Stain removal. Simply place a little detergent directly on the stain and scrub the fabric together.  Some stains respond better with cold-water vs hot water.  For more details on a specific stain removal, please see our blog posts.

Remove the toughest stains with Oxy Boost and Un-Bleach.

Soften hard water and clean with Epic Washing Soda.

Soften fabrics and remove odors with Organic Fabric Softener.

Remove wrinkles and static with Alpaca Dyer Balls.

Dilute our Castile Soap with distilled water for a re-useable baby wipe solution. 

Ingredients

Charcoal Filtered Deionized Water • High-purity water.

Cocamidopropyl Hydroxysultaine • Naturally derived from coconut, palm-free, it is an environmentally friendly and biodegradable surfactant with high foaming and mild chemistry.

Sodium C14-C16 Olefin Sulfonate • Derived from coconuts, palm-free, this mild-surfactant helps to lift dirt and debris from surfaces, so the water can whisk them away. Biodegradable. 

Cocamidopropyl Betaine • Naturally derived from coconut and palm-free. It is an environmentally friendly, high-foaming, and biodegradable surfactant.

Coco-Glucoside • A plant-derived, biodegradable surfactant. It is mild and safe for sensitive skin.

Sodium GluconateNatural mineral, helps grab onto and remove foreign contaminants.

Sodium Citrate • Natural mineral, helps grab onto and remove pollutants.

Vegetable Glycerin• Derived from vegetables. It is biodegradable and helps the plant surfactants do their job. Food-grade & USP kosher.

Dimethyl 9-Decenamide • A plant-based, biodegradable nonionic surfactant that helps clean and removes grease and other substances.

 Caprylyl Capryl Glucoside • A biodegradable plant-based surfactant with mild chemistry and sensitive skin compatibility.

Polysorbate 20 • Plant-based performance stabilizer. Helps in the spreadability of liquids and stabilizes the formula when adding essential oils and phthalate-free fragrances. Biodegradable. USP kosher. Food-Grade. Dioxane-free. 

Caprylyl Glycol, Phenoxyethanol • Safe preservatives used sparingly, prevents bacteria from growing in container.

Learn more about these ingredients on our blog.

Close The Loop Refill Program


Please send Rustic Strength Containers to:
403 N Oak Ave
Mansfield, MO 65704

View full details

Customer Reviews

Based on 1509 reviews
89%
(1350)
7%
(108)
1%
(22)
1%
(8)
1%
(21)
N
Narine

Love everything about this laundry detergent ❤️

S
Shaina Campbell (El Paso, TX, US)
Detergent

I am in love with this soap! I am a huge fan of subtle smells, and this detergent leaves my family’s clothes fresh and clean without the overwhelming smell a lot of commercial detergents have. My favorite scents include lavender and lime or rosemary and mint.

A
Anonymous (Lincoln, AR, US)
Love the way it smells!

We were looking for a clean(er) option than the mainstream laundry products and we started with the lavender scent then moved to the linen scent, but we’re looking for a bit more smell good. This time we did the vanilla bourbon and it smells SOOOO good! Typically artificial scents give me an instant migraine but this one did not. Now we are aware that the scent is not 100% pure and clean but it is definitely better than the ones on the shelf at the stores. The cleaning power is also there, we have a farm and it gets 90% of stains out with no further work on my part than throwing into the washing machine. Living a cleaner lifestyle is all about balance and in this world it is impossible to be 100% clean 100% of the time but Rustic Strength makes it easier to maintain that balance!

M
Michael

I love how it smells and I am really excited to try it and see how it helps.

A
Abby Barnett (Amarillo, TX, US)
Works great

Love this stuff!