Laundry Detergent | Caramel Apple
Laundry Detergent | Caramel Apple
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Concentrated, deep-cleaning, Liquid Laundry Detergent. Made from renewable plant + Earth mineral-derived ingredients.
- Color-safe
- Safe for the most sensitive skin
- More loads per jug than common detergent
- Can be used in regular or he (high-efficiency) washers.
- 100% biodegradable, septic & greywater safe
Caramel Apple is a classic combination of a rich, buttery caramel with the crisp, juicy freshness of an apple. Reminiscent of indulging in a caramel-coated apple treat at an autumn festival.
Toxin + Irritant Free | Ditch the toxins and irritants found in most detergents. Our Liquid Laundry Detergent is hypoallergenic and completely dye-free ∙ perfume-free ∙ SLS-free ∙ SLES-free ∙ sulfate-free ∙ paraben-free ∙ phthalate-free ∙ 1,4-dioxane-free ∙ ethoxylated alcohol-free ∙ optical brightener-free ∙ filler-free ∙ petroleum-free ∙ palm oil-free ∙ gluten-free ∙ hormone disruptor-free ∙ carcinogen-free — and simply worry-free.
No Lingering Scent | Rustic Strength Detergents do not contain any Optical Brighteners or Chemical Binders. These are the elements that allow scent (and additional residues) to remain in your fabrics. We view this as an asset, however if you would like to enhance the scent, we recommend adding an essential oil to your Dryer Balls, or by utilizing a toxin-free Linen Spray.
Small Batch Fresh | Our Liquid Laundry Detergent is produced daily at our family-run factory in The Ozarks, USA — arriving to you made the same week.
How Long Will This Last?
How Long Will This Last?
Half Gallon — 128 loads
Gallon — 256 loads
5 Gallon — 1280 loads
(based on a small load of laundry)
Washing Directions
Washing Directions
1/2 oz light soiled / small load
1 oz activewear / medium load
2 oz heavy soiled / large load
Our Measuring Pumps for Half Gallon & Gallon containers dispense exactly 1oz.
With our highly concentrated active ingredients, we do NOT recommend overfilling your laundry tub with clothes. It is best to work with a medium size load and about 1 oz of detergent. This way your laundry tumbles/swishes around in the tub and gets plenty of water and detergent on all the garments to ensure proper cleaning.
If you have lots of bubbles in your washing machine, decrease how much detergent you use.
If you have hard water use our Oxyboost to help soften the water so the detergent can work more efficiently.
Septic and graywater safe.
When to use Hot Water
Hot water is good for whites, typical dirty clothes, sweaty active wear and diapers. Hot water is best to remove germs, kill dust mites and heavily soiled items.
When to use Warm Water
Warm water is good for cleaning most man-made fibers, knits and jeans. It will clean without fading or significant shrinking.
When to use Cold Water
Cold water is best for dark, bright colors that bleed or delicate fabrics. Pre-treat or pre-soak your clothes if items are heavily soiled.
Laundry Tips
Laundry Tips
Stain removal. Simply place a little detergent directly on the stain and scrub the fabric together. Some stains respond better with cold-water vs hot water. For more details on a specific stain removal, please see our blog posts.
Remove the toughest stains with Oxy Boost and Un-Bleach.
Soften hard water and clean with Epic Washing Soda.
Soften fabrics and remove odors with Organic Fabric Softener.
Remove wrinkles and static with Alpaca Dyer Balls.
Dilute our Castile Soap with distilled water for a re-useable baby wipe solution.
Ingredients
Ingredients
Charcoal Filtered Deionized Water • High-purity water.
Cocamidopropyl Hydroxysultaine • Naturally derived from coconut, palm-free, it is an environmentally friendly and biodegradable surfactant with high foaming and mild chemistry.
Sodium C14-C16 Olefin Sulfonate • Derived from coconuts, palm-free, this mild-surfactant helps to lift dirt and debris from surfaces, so the water can whisk them away. Biodegradable.
Decyl Glucoside • A plant-derived, biodegradable surfactant. It is mild and safe for sensitive skin.
Vegetable Glycerin• Derived from vegetables. It is biodegradable and helps the plant surfactants do their job. Food-grade & kosher.
Dimethyl 9-Decenamide • A plant-based, biodegradable nonionic surfactant that helps clean and removes grease and other substances.
Capryl Caprylyl Glucoside • A biodegradable plant-based surfactant with mild chemistry and sensitive skin compatibility.
Pentasodium Pentetate • Salt of Pentetic Acid. Pentasodium Pentetate is a cleaning power booster. Biodegradable.
Polysorbate 20 • Plant-based performance stabilizer. Helps in the spreadability of liquids and stabilizes the formula when adding essential oils and phthalate-free fragrances. Biodegradable. Kosher. Food-Grade. Dioxane-free.
Methylisothiazolinone & Benzisothiazolinone • These preservatives are used in the lowest concentrated form to help decrease the chance of bacteria, fungi, and mold. Increases shelf life of the product. Antibacterial. Biodegradable.
Scent Ingredients
Scent Ingredients
Warm Flannel
Warm Flannel Phthalate-Free Fragrance Oil
Pumpkin Harvest
Pumpkin Harvest Phthalate-Free Fragrance Oil
Caramel Apple
Caramel Apple Phthalate-Free Fragrance Oil
Our essential oils are hand selected by us from small farms all around the world. Purity tested. Quality assured.
Our phthalate-free fragrance oils are aromatic compounds made of GRAS (generally regarded as safe) synthetics. These fragrances do not contain any chemicals on the California Prop 65 list known to cause cancer or reproductive harm ( such as phthalates, parabens, dyes, formaldehyde and more ).
Let customers speak for us
I have only used the laundry detergent a few times, but everything about the products check all the boxes …. if you were looking for products that minimize the amount of carcinogens that you introduce to your life… This is a great place to start…🍃☮️💟🌿
The concept of natural soap also scared me but now that I’ve tried Rustic Strength I’m not turning back. I always worried my clothes wouldn’t be clean but they proved me wrong. My whites never looked brighter.
Got the peppermint one first and it was ok… but that fruity tea smell awesome…
This product is amazing! It cleans my dishes as well as the toxin filled detergents at the store while giving me peace of mind that my family isn't eating from chemical coated dishes. I love it and will continue to be a faithful user.
This stuff cleans well and the scent after is not overbearing- especially since it is strong. Cleaned up some extreme nastiness under a toilet we were replacing with steel wool. Very well and cleaned up the disgusting smell
Fresh linen is perfect for our family! The smell is amazing and the gallon glass jar lasts us the whole month! Have this in authorship!
I got the little candle of the caramel apple and I wished I would have got the large one, now. The smell is delicious, like an apple pie!
I haven’t used this product for all the uses yet but so far it has not disappointed! Can’t wait to try it on my grout.
I am loving all of the samples! It’s working so well and smells nice!
I’m new to the Rustic Brand products. I chose a laundry soap with a custom scent of orange and sage. Not only was I impressed with the cleaning power, but the scent was so wonderful. It didn’t smell fake like it was made out of synthetic fragrances. I get terrible migraines so any heavy scent can throw me into one. These scents with Rustic Strength are light but enough to let you know it’s there.
Castile Soap - Ultra Concentrate | Unscented
I’m a dog groomer and not only is this conditioner great for all coat types is healthy for me and the pets I care for as well! Thank you Rustic Strength!
I have loved all things rustic strength! Soft, gentle on skin and yet powerful cleaning. A luxury combo
The bulk cap needing to be drilled was a bit of a process but I appreciate their commitment to lower waste and reusable products. The vinegar seems to clean well too and be of quality strength.
The best non toxic, lent free tp out there. The only downfall is the price.
What customers think about the store
Rustic Strength offers high-quality, non-toxic laundry detergents, soaps and cleaning products. Customers praise the effectiveness, pleasant scents, and peace of mind from using safe ingredients. While slightly pricier, many find the natural products worth it ...
