Laundry Detergent | Caramel Apple
Laundry Detergent | Caramel Apple
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Concentrated, deep-cleaning, Liquid Laundry Detergent. Made from renewable plant + Earth mineral-derived ingredients.
- Color-safe
- Safe for the most sensitive skin
- More loads per jug than common detergent
- Can be used in regular or he (high-efficiency) washers.
- 100% biodegradable, septic & greywater safe
Caramel Apple is a classic combination of a rich, buttery caramel with the crisp, juicy freshness of an apple. Reminiscent of indulging in a caramel-coated apple treat at an autumn festival.
Toxin + Irritant Free | Ditch the toxins and irritants found in most detergents. Our Liquid Laundry Detergent is hypoallergenic and completely dye-free ∙ perfume-free ∙ SLS-free ∙ SLES-free ∙ sulfate-free ∙ paraben-free ∙ phthalate-free ∙ 1,4-dioxane-free ∙ ethoxylated alcohol-free ∙ optical brightener-free ∙ filler-free ∙ petroleum-free ∙ palm oil-free ∙ gluten-free ∙ hormone disruptor-free ∙ carcinogen-free — and simply worry-free.
No Lingering Scent | Rustic Strength Detergents do not contain any Optical Brighteners or Chemical Binders. These are the elements that allow scent (and additional residues) to remain in your fabrics. We view this as an asset, however if you would like to enhance the scent, we recommend adding an essential oil to your Dryer Balls, or by utilizing a toxin-free Linen Spray.
Small Batch Fresh | Our Liquid Laundry Detergent is produced daily at our family-run factory in The Ozarks, USA — arriving to you made the same week.
How Long Will This Last?
How Long Will This Last?
Half Gallon — 128 loads
Gallon — 256 loads
5 Gallon — 1280 loads
(based on a small load of laundry)
Washing Directions
Washing Directions
1/2 oz light soiled / small load
1 oz activewear / medium load
2 oz heavy soiled / large load
Our Measuring Pumps for Half Gallon & Gallon containers dispense exactly 1oz.
With our highly concentrated active ingredients, we do NOT recommend overfilling your laundry tub with clothes. It is best to work with a medium size load and about 1 oz of detergent. This way your laundry tumbles/swishes around in the tub and gets plenty of water and detergent on all the garments to ensure proper cleaning.
If you have lots of bubbles in your washing machine, decrease how much detergent you use.
If you have hard water use our Oxyboost to help soften the water so the detergent can work more efficiently.
Septic and graywater safe.
When to use Hot Water
Hot water is good for whites, typical dirty clothes, sweaty active wear and diapers. Hot water is best to remove germs, kill dust mites and heavily soiled items.
When to use Warm Water
Warm water is good for cleaning most man-made fibers, knits and jeans. It will clean without fading or significant shrinking.
When to use Cold Water
Cold water is best for dark, bright colors that bleed or delicate fabrics. Pre-treat or pre-soak your clothes if items are heavily soiled.
Laundry Tips
Laundry Tips
Stain removal. Simply place a little detergent directly on the stain and scrub the fabric together. Some stains respond better with cold-water vs hot water. For more details on a specific stain removal, please see our blog posts.
Remove the toughest stains with Oxy Boost and Un-Bleach.
Soften hard water and clean with Epic Washing Soda.
Soften fabrics and remove odors with Organic Fabric Softener.
Remove wrinkles and static with Alpaca Dyer Balls.
Dilute our Castile Soap with distilled water for a re-useable baby wipe solution.
Ingredients
Ingredients
Charcoal Filtered Deionized Water • High-purity water.
Cocamidopropyl Hydroxysultaine • Naturally derived from coconut, palm-free, it is an environmentally friendly and biodegradable surfactant with high foaming and mild chemistry.
Sodium C14-C16 Olefin Sulfonate • Derived from coconuts, palm-free, this mild-surfactant helps to lift dirt and debris from surfaces, so the water can whisk them away. Biodegradable.
Decyl Glucoside • A plant-derived, biodegradable surfactant. It is mild and safe for sensitive skin.
Vegetable Glycerin• Derived from vegetables. It is biodegradable and helps the plant surfactants do their job. Food-grade & kosher.
Dimethyl 9-Decenamide • A plant-based, biodegradable nonionic surfactant that helps clean and removes grease and other substances.
Capryl Caprylyl Glucoside • A biodegradable plant-based surfactant with mild chemistry and sensitive skin compatibility.
Pentasodium Pentetate • Salt of Pentetic Acid. Pentasodium Pentetate is a cleaning power booster. Biodegradable.
Polysorbate 20 • Plant-based performance stabilizer. Helps in the spreadability of liquids and stabilizes the formula when adding essential oils and phthalate-free fragrances. Biodegradable. Kosher. Food-Grade. Dioxane-free.
Methylisothiazolinone & Benzisothiazolinone • These preservatives are used in the lowest concentrated form to help decrease the chance of bacteria, fungi, and mold. Increases shelf life of the product. Antibacterial. Biodegradable.
Scent Ingredients
Scent Ingredients
Warm Flannel
Warm Flannel Phthalate-Free Fragrance Oil
Pumpkin Harvest
Pumpkin Harvest Phthalate-Free Fragrance Oil
Caramel Apple
Caramel Apple Phthalate-Free Fragrance Oil
Our essential oils are hand selected by us from small farms all around the world. Purity tested. Quality assured.
Our phthalate-free fragrance oils are aromatic compounds made of GRAS (generally regarded as safe) synthetics. These fragrances do not contain any chemicals on the California Prop 65 list known to cause cancer or reproductive harm ( such as phthalates, parabens, dyes, formaldehyde and more ).
Let customers speak for us
seriously best non toxic products that actually work and smell amazing. i buy the 30 pounds of ash to make laundry soap for my big family as well as gallon bubble bath. the bath actually has bubbles that form and last so the kids can play in it. i have tried countless nontoxic brands and nothing is like this! they dont work well, dont smell good or they bubbles are not reallt bubbles. look no more and make the purchase. this is the third time i have bought and i will continue. thank you again for making my hectic life a little easier
Really love the honey smell
Such a great detergent. The clothes smell and look clean after every wash and I love that the smell isn't overpowering. I plan on buying again
im very happy with this bottle--a perfect size and a great cleaning soap with wonderful ingredients
Switched from name brand detergent and it works just as well! The smell is nice and leaves clothes fresh. You also don’t need to use very much. Glad I found this!
Smells amazing and makes my laundry smell and feel sooooo cozy!!!! Buy it!!!!
I was afraid of washing my clothes with the pumpkin scent, but it smells great. My laundry smelled good and feels great.
Laundry Detergent | Fresh Linen
This will keep your whites white, and remove stains. I add it to every load and notice a difference when I don’t! It works so well. Highly recommend!!!
I absolutely love the Fresh Linen Laundry Detergent. My clothes come out of the washer absolutely clean and smelling amazing! ❤️
This detergent is worth the price. A little goes a long way. The smell is not too faint nor too strong. You can smell it on your clothes lightly after drying. Beautiful packaging. It has enhanced my favorite season :) I actually look forward to doing my clothes now lol
This is the best, all I use!
I finally found a product that will get my white sheets and towels clean and white again! This un bleach is amazing. I think it actually works better than bleach and has no harmful chemicals. This is a great find! I will never use the bad bleach again!
So far this is working great. Love the smell
Makes me think of pumpkin dessert
What customers think about the store
Rustic Strength offers high-quality, non-toxic laundry detergents, soaps and cleaning products. Customers praise the effectiveness, pleasant scents, and peace of mind from using safe ingredients. While slightly pricier, many find the natural products worth it ...
