Skip to product information
1 of 20

Laundry Detergent | Lavender & Lime

Laundry Detergent | Lavender & Lime

Regular price $32.00
Regular price Sale price $32.00
Sale Sold out
Shipping calculated at checkout.

 


Concentrated, deep-cleaning, Liquid Laundry Detergent. Made from renewable plant + Earth mineral-derived ingredients. 

  • Color-safe
  • Safe for the most sensitive skin
  • More loads per jug than common detergent
  • Can be used in regular or he (high-efficiency) washers. 
  • 100% biodegradable, septic & greywater safe

Toxin + Irritant Free | Ditch the toxins and irritants found in most detergents. Our Liquid Laundry Detergent is hypoallergenic and completely dye-free ∙ perfume-free ∙ SLS-free ∙ SLES-free ∙ sulfate-free ∙ paraben-free ∙ phthalate-free ∙ 1,4-dioxane-free ∙ ethoxylated alcohol-free ∙ optical brightener-free ∙ filler-free ∙ petroleum-free ∙ palm oil-free ∙ gluten-free ∙ hormone disruptor-free ∙ carcinogen-free — and simply worry-free. 

No Lingering Scent | Rustic Strength Detergents do not contain any Optical Brighteners or Chemical Binders. These are the elements that allow scent (and additional residues) to remain in your fabrics. We view this as an asset, however if you would like to enhance the scent, we recommend adding an essential oil to your Dryer Balls, or by utilizing a toxin-free Linen Spray.

Small Batch Fresh | Our Liquid Laundry Detergent is produced daily at our family-run factory in The Ozarks, USA — arriving to you made the same week.

How Long Will This Last?

Half Gallon — 128 loads

Gallon — 256 loads

5 Gallon — 1280 loads

(based on a small load of laundry)

Washing Directions

1/2 oz light soiled / small load
1 oz activewear / medium load
2 oz heavy soiled / large load

Our Measuring Pumps for Half Gallon & Gallon containers dispense exactly 1oz.

With our highly concentrated active ingredients, we do NOT recommend overfilling your laundry tub with clothes.  It is best to work with a medium size load and about 1 oz of detergent.  This way your laundry tumbles/swishes around in the tub and gets plenty of water and detergent on all the garments to ensure proper cleaning.

If you have lots of bubbles in your washing machine, decrease how much detergent you use.

If you have hard water use our Oxyboost to help soften the water so the detergent can work more efficiently.

Septic and graywater safe.

When to use Hot Water
Hot water is good for whites, typical dirty clothes, sweaty active wear and diapers.  Hot water is best to remove germs, kill dust mites and heavily soiled items.

When to use Warm Water
Warm water  is good for cleaning most man-made fibers, knits and jeans.  It will clean without fading or significant shrinking.

When to use Cold Water
Cold water is best for dark, bright colors that bleed or delicate fabrics. Pre-treat or pre-soak your clothes if items are heavily soiled.

Laundry Tips

Stain removal. Simply place a little detergent directly on the stain and scrub the fabric together.  Some stains respond better with cold-water vs hot water.  For more details on a specific stain removal, please see our blog posts.

Remove the toughest stains with Oxy Boost and Un-Bleach.

Soften hard water and clean with Epic Washing Soda.

Soften fabrics and remove odors with Organic Fabric Softener.

Remove wrinkles and static with Alpaca Dyer Balls.

Dilute our Castile Soap with distilled water for a re-useable baby wipe solution. 

Ingredients

Charcoal Filtered Deionized Water • High-purity water.

Cocamidopropyl Hydroxysultaine • Naturally derived from coconut, palm-free, it is an environmentally friendly and biodegradable surfactant with high foaming and mild chemistry.

Sodium C14-C16 Olefin Sulfonate • Derived from coconuts, palm-free, this mild-surfactant helps to lift dirt and debris from surfaces, so the water can whisk them away. Biodegradable. 

Decyl Glucoside • A plant-derived, biodegradable surfactant. It is mild and safe for sensitive skin.

Vegetable Glycerin• Derived from vegetables. It is biodegradable and helps the plant surfactants do their job. Food-grade & kosher.

Dimethyl 9-Decenamide • A plant-based, biodegradable nonionic surfactant that helps clean and removes grease and other substances.

 Capryl Caprylyl Glucoside • A biodegradable plant-based surfactant with mild chemistry and sensitive skin compatibility.

Pentasodium Pentetate • Salt of Pentetic Acid. Pentasodium Pentetate is a cleaning power booster. Biodegradable.

Polysorbate 20 • Plant-based performance stabilizer. Helps in the spreadability of liquids and stabilizes the formula when adding essential oils and phthalate-free fragrances. Biodegradable. Kosher. Food-Grade. Dioxane-free. 

Methylisothiazolinone & Benzisothiazolinone • These preservatives are used in the lowest concentrated form to help decrease the chance of bacteria, fungi, and mold. Increases shelf life of the product. Antibacterial. Biodegradable. 

Learn more about these ingredients on our blog.

Scent

Unscented
Contains no essential oils or phthalate-free fragrance oils

Lavender/Lime 
Lavandula Angustifolia Lavandula Stoechas (French Lavender) Oil, Lavandula Latifolia (Portuguese Lavender) Herb Oil, Lavandula Angustifolia (Common Lavender) Oil, Lavandula Hybrida (Hybrid Lavender) Oil, Citrus Aurantifolia (Lime) Oil

Lavender 
Lavandula Angustifolia Lavandula Stoechas (French Lavender) Oil, Lavandula Latifolia (Portuguese Lavender) Herb Oil, Lavandula Angustifolia (Common Lavender) Oil, Lavandula Hybrida (Hybrid Lavender) Oil

Peppermint 
Mentha Piperita (Peppermint) Oil

Rosemary/Mint 
Mentha Piperita (Peppermint) Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil

Fresh Linen 
Fresh Linen Phthalate-Free Fragrance Oil. Unlike most fragrances, these not contain any chemicals on the California Prop 65 list known to cause cancer or reproductive harm ( such as phthalates, parabens, dyes, formaldehyde and more ).

Close The Loop Refill Program


Please send Rustic Strength Containers to:
403 N Oak Ave
Mansfield, MO 65704

View full details

Customer Reviews

Based on 1181 reviews
89%
(1047)
7%
(88)
2%
(20)
1%
(6)
2%
(20)
J
Joe Thompson (Lawrenceville, US)
Great Smell

Got the peppermint one first and it was ok… but that fruity tea smell awesome…

B
Brittany Hasse (Littleton, US)
Best Laundry Detergent

Fresh linen is perfect for our family! The smell is amazing and the gallon glass jar lasts us the whole month! Have this in authorship!

R
Rachel Pearce (Renton, US)
Fantastic Scent

I’m new to the Rustic Brand products. I chose a laundry soap with a custom scent of orange and sage. Not only was I impressed with the cleaning power, but the scent was so wonderful. It didn’t smell fake like it was made out of synthetic fragrances. I get terrible migraines so any heavy scent can throw me into one. These scents with Rustic Strength are light but enough to let you know it’s there.

H
Heather Theriot (Baton Rouge, US)
Best scented laundry detergent

I love the soft, clean smell of these detergents.

M
M (Los Angeles, US)
Oh my gosh!!!

Oh my gosh! I absolutely LOVE this laundry detergent! Devon is super sweet as well. He takes time to answer all my questions thoroughly and is so honest. The laundry detergent is Healthy and Safe! It works great, too, on the laundry!