Un-Bleach
Hand-crafted quality; generally ships within 24 business hours.
Use code 'WELCOME10' to save 10% on your first order.
Free shipping: On all orders over $75.
Un-Bleach is the responsible, toxin-free, bleach alternative.
- Dissolves stains and odors
- Safe for all colors, you & the environment
- Brightens and restores surfaces, fabrics + more
- Works just as well or better than chlorine bleach in many ways.
One ingredient. Over 1000 uses | Laundry ∙ Carpets ∙ Couches ∙ Upholstery∙ Tile ∙ Grout ∙ Curtains ∙ Sheers∙ Stained Dishes ∙Burned On Food ∙ Grimy Baking Sheets ∙ Drains∙ Refrigerator ∙ Cutting Boards ∙ Counter Tops ∙Tupperware ∙ Sponges ∙ Removing Jar Labels ∙ Toilets∙ Tub ∙ Shower ∙ Mattress ∙ Mops ∙ Mildew Removal ∙Water Damage Clean Up ∙ Litter Boxes ∙ Blood∙ Carpet Cleaning Machines ∙ Fireplaces ∙ Bricks ∙ Fencing ∙ Siding ∙ Concrete ∙ Stucco ∙ Decking ∙Garbage Cans ∙ All Weather Carpet ∙ Lawn Furniture ∙Camping Gear ∙ Coolers ∙ Tents ∙ Tarps ∙ Boat Sails∙ Cushions ∙ Ropes ∙ Tools ∙ Wedding Dresses ∙Tennis Shoes ∙ Car Seats ∙ And Much More
See how on our Un-Bleach recipe page!
People + planet safe | Those distancing themselves from known toxins and allergens found in commercial bleach will find relief here. Our Un-Bleach is hypoallergenic and completely phosphate-free ∙ phthalate-free ∙ paraben-free∙ perfume-free ∙ sulfate-free ∙ paraben-free∙ 1,4-dioxane-free ∙ petroleum-free∙ optical brightener-free ∙ dye-free ∙ filler-free ∙ gluten-free ∙ hormone disruptor-free ∙ carcinogen-free — and simply Worry Free.
How Un-Bleach works | Un-Bleach is 100% Oxygen Bleach with no fillers like other brands. When mixed with water, it becomes a powerful solution that dissolves your stain’s chemical bonds. Uncovering the original color and brightness, previously dulled by the stain. Surfaces and fabrics are restored to look as good as new!
Mama + Baby safe | Babies have sensitive skin that can easily become irritated by the residue left on their clothes, blankets, and cloth diapers from bleach and most commercial stain removers. Un-Bleach is made without harsh chemicals or added scents. Unscented is the best choice for babies because even a mild scent can cause them irritation. Unscented is also the safest for pregnant and breastfeeding mamas! To see our other unscented baby-safe products, visit Mama + Baby Safe.
Fully biodegradable | Un-Bleach will readily degrade after use, so it is grey-water and septic-safe. Its rinse water is non-toxic to aquatic life.

Un-Bleach
How To Use
Read our full blog about Un-Bleach and all of its uses.
Un-Bleach (Oxygen Bleach): Uses, Recipes and Stain Removal Guide
Ingredients
Let customers speak for us
from 3960 reviewsRustic Strength’s paper towels are surprisingly sturdy and super absorbent—way better than I expected from a sustainable brand. They handle spills and messes without falling apart, and I end up using less compared to store-bought brands.
I love that they’re made with clean, eco-conscious materials, so I feel good using them around the house, especially with kids. Durable, effective, and non-toxic—these have become a staple in our home!

Love it

This is amazing.

Perfection

The smell is perfect just what i wanted and the shipping was fast!

The castile soap is amazing! I like that it is safe and i even use it on my baby! The soap also can get stains out of clothes!
Love this TP!!
Feel great about using something toxin free. Yes it is expensive but health is worth it!

Love!!!

Great smell

Amazing
The milk and honey body wash is wonderful. It smells wonderful and rinses off clean. Very concentrated so a little goes a long way. My new favorite.

The aroma is good, and it's strong. Will buy again.

This smells amazing!

Smells great! Good quality detergent and works great.

Love this company! TY
What customers think about the store
Rustic Strength offers high-quality, non-toxic laundry detergents, soaps and cleaning products. Customers praise the effectiveness, pleasant scents, and peace of mind from using safe ingredients. While slightly pricier, many find the natural products worth it ... Rustic Strength offers high-quality, non-toxic laundry detergents, soaps and cleaning products. Customers praise the effectiveness, pleasant scents, and peace of mind from using safe ingredients. While slightly pricier, many find the natural products worth it for personal and environmental health.
Read moreAI-generated from customer reviews.
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