Harmful Ingredients to avoid in Laundry Detergent

A lot of companies use scare tactics to get you to buy their products. We at Rustic Strength try to guide the consumer in making mindful choices. 

Even if you choose not to purchase our product, you should know what chemicals to avoid and why to avoid them. 

This article will refer to ingredients found in liquid and powdered laundry detergents marketed to your family and your baby.  

Read Our Guide

Why we don't use 1,4 Dioxane

Unlike leading detergent companies, we didn't need a law to avoid this carcinogen.

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Are your Cleaners Making You Sick?

Many people will never know what is going into their cleaners because manufacturers are not required to list all ingredients on household products.
This is why you should take caution and become aware of what these chemicals are, how they can harm you, and how to avoid them.
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Outsmart Greenwashing to Shop Healthy

Learn simple tactics to identify and avoid harmful greenwashing from marketing and influencers. Then see if Rustic Strength's own marketing claims pass your test.
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  • Why we don't use Phthalates

    Phthalates are a family of industrial chemicals that are used in a variety of consumer products, such as toys, cosmetics, cleaning products, and food packaging. They are known to be endocrine disruptors, meaning they can interfere with the body’s hormone system. Since our hormones play an important role in the development of the body’s organs, exposure to phthalates can lead to developmental issues, fertility problems, and an increased risk of certain cancers. Additionally, studies have shown that these chemicals can cause a range of health issues, such as asthma, allergies, and learning disabilities. That's why Rustic Strength never uses phthalates.

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  • Why we don't use Optical Brighteners

    Optical brighteners are a type of chemical that reflects ultraviolet radiation as visible light, making items appear brighter and whiter. They are commonly used in laundry detergents, fabric softeners, and cleaning products. However, they can also be found in other products such as toothpaste, cosmetics, paper, and plastics. Some studies have suggested that they could be linked to skin and eye irritation, contact dermatitis, and even cancer. Additionally, because the body does not process optical brighteners the same way it does other chemicals, there is a potential risk for bioaccumulation, which is the buildup of a substance in the body over time. You will never find brighteners used in products by Rustic Strength.

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  • Why we don't use Parabens

    Parabens are a group of preservatives most commonly used in cosmetics and personal care products. They are used to prevent the growth of harmful bacteria and mold, extending the shelf life of products. Studies have linked parabens to hormone disruption, cell damage, and increased risk of breast cancer. You will never find parabens in products by Rustic Strength.

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  • Why we don't use Dyes or Added Colors

    Dyes are a common ingredient found in many cleaning products such as laundry detergents, dish soap, and other cleaning supplies. They are used to make products look more attractive and vibrant. However, some dyes can contain potentially hazardous chemicals, such as formaldehyde, benzene, and phthalates, which can cause a number of health problems such as skin irritation, respiratory issues, and even cancer. You will never find dyes in products by Rustic Strength.

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  • We we don't use Artificial Fabric Softeners

    Artificial fabric softeners are a common ingredient in many popular cleaning products, such as laundry detergents, fabric softeners, and dryer sheets. Those products contain synthetic ingredients that provide a softening effect to fabrics and help reduce static cling. However, these artificial fabric softeners may also have some health risks associated with them, as some of the chemicals used in their production can be highly toxic and have been linked to respiratory problems, skin irritation, and even cancer. Additionally, these chemicals can also contaminate water sources and be absorbed through the skin. This is why we never use artificial fabric softeners at Rustic Strength.

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  • Why we don't use Fillers

    Fillers are substances used in many household cleaning products to give them bulk and extend the product’s shelf life. Common fillers include cornstarch, clay, talc, and other inert materials. While these ingredients are relatively harmless, they are often unnecessary and can reduce the effectiveness of the product. Furthermore, adding fillers to a product means that manufacturers can reduce the amount of active ingredients, which in turn can result in an inferior product that won’t clean as well. That's why Rustic Strength never uses fillers.

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  • Why we don't use added Perfumes

    Perfumes are fragrances or odors added to cleaning products to make them smell pleasant. However, these perfumes may contain volatile organic compounds (VOCs) that can cause health issues such as headaches, nausea, skin irritation, and respiratory problems. You will never find perfumes in products by Rustic Strength.

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  • Why we don't use Bleach

    When used in laundry detergent and cleaning products, bleach can cause respiratory irritation, skin and eye irritation, as well as asthma and other respiratory conditions. Bleach can also react with other chemicals, such as ammonia, to produce toxic gases that can cause further irritation and damage to the skin, eyes, and lungs. You will never find bleaches in products by Rustic Strength.

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  • Why we don't use Petroleum

    Petrochemicals are a group of chemicals derived from petroleum or natural gas. Commonly used in industrial manufacturing, petrochemicals find their way into many everyday household products, including cleaning items, cosmetics, and even food.

    Petrochemicals are a major component of many household cleaning products. While these chemicals can be effective at removing dirt and grime, they can also pose a significant health risk. When inhaled, petrochemicals can cause coughing, asthma, and other respiratory problems. They can also be absorbed through the skin and cause skin irritation, dryness, and inflammation. In addition, petrochemicals are often toxic and can cause serious health problems if ingested. Long-term exposure to petrochemicals can also increase the risk of cancer, reproductive issues, and neurological damage. You will never find petro-chemicals in products by Rustic Strength.

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  • Why we don't use Sulfates

    Sulfates are a type of surfactant, or cleaning agent, commonly used in house hold cleaning products as a foaming and degreasing agent. They are made of sulfur-containing minerals, such as sodium lauryl sulfate, that create a soapy lather when combined with water. Sulfates can be irritating to the skin, eyes, and lungs and can cause respiratory issues, skin irritation, and allergic reactions when used in high concentrations. In addition, sulfates can dry out the skin and hair, leading to further irritation and discomfort. That's why you will never find sulfates in products by Rustic Strength.

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  • Why we don't use Gluten

    Gluten is sometimes found in household cleaning products because it is a binding agent. When used in products like detergents and cleaners, gluten helps to keep ingredients mixed together and prevents them from separating. Unfortunately, this can be irritating to people who have a gluten intolerance or sensitivity, as it can affect their respiratory system and cause skin irritation. That's why you will never find gluten in products by Rustic Strength.

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  • Why we don't use Phosphates

    Phosphates are a common ingredient in household cleaning products, and are used to soften hard water, reduce the amount of soap needed in cleaning, and to prevent the buildup of minerals on surfaces. Phosphates, however, can be a health risk due to their potential to cause eutrophication, where an excessive amount of phosphate enters the aquatic environment and can cause an increase in algae and aquatic plant growth. This can lead to decreased oxygen levels in the water and can be toxic to fish and aquatic animals. That's why you will never find phosphates in products by Rustic Strength.

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  • Why we don't use Ethoxylated Alcohol

    Ethoxylated alcohol is a type of surfactant used in household cleaning products to help break down dirt and grease. Unfortunately, it can contain harmful chemicals such as 1,4-dioxane, which can be dangerous if inhaled or absorbed through the skin. That is why Rustic Strength avoids ethoxylated alcohols in our products.

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  • Why we don't use Ammonia

    Ammonia is a common ingredient in many household cleaning products, such as glass cleaners and oven cleaners. It is a powerful and effective cleaning agent, but can be dangerous to our health as it can cause irritation to the skin and eyes, and is toxic if inhaled in large amounts. At Rustic Strength, we avoid the health risks associated with ammonia-based cleaning products and instead use natural, plant-based ingredients that are safer for both you and the environment. Our cleaning products are free from harsh chemicals and are non-toxic, biodegradable, and safe to use around children and pets.

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  • Why we don't use SLS or SLES

    SLS and SLES are common ingredients in household cleaning products. These surfactants are used to break surface tension and allow the cleaning product to penetrate the surface of the item being cleaned. However, SLS and SLES are often harsh on the skin, and can cause skin irritation, dryness, and even organ toxicity. Rustic Strength avoids the health risks associated with SLS and SLES by using natural ingredients such as essential oils, vegetable glycerin, and plant-based surfactants. These ingredients are not only safer for the environment, but also for our health. Rustic Strength products are designed to be gentle, non-toxic, and effective, so you can clean your home without worrying about the potential health risks associated with SLS and SLES.

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  • We we don't use Ethanolamines

    Ethanolamines are a group of chemicals commonly used in cosmetics and personal care products. They can be identified by their common names, which include monoethanolamine (MEA), diethanolamine (DEA), and triethanolamine (TEA). These chemicals can be absorbed through the skin and are linked to potential health concerns such as allergic reactions, skin irritation, hormone disruption and cancer. Studies have also shown that some ethanolamines can react with other ingredients in products to form nitrosamines, which are known carcinogens. For these reasons, Rustic Strength does not use ethanolamines in any of its cosmetics and cleaning products.

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  • Why we don't use Formaldehyde

    Formaldehyde is a known human carcinogen and hazardous air pollutant. It is found in many cosmetics and cleaning products and can cause skin, eye and respiratory irritation, headaches, dizziness, nausea, and other health problems. Long-term exposure to formaldehyde has been linked to increased risk of cancer and other serious health issues. Rustic Strength does not use any formaldehyde in its products due to the potential harm it can cause.

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  • Why we don't use Triclosan

    Triclosan is a synthetic chemical used in a variety of products, including cosmetics and cleaning products. It is an antibacterial agent and has been used in products for many years. However, recent studies have shown that Triclosan can be harmful to humans and the environment. Studies have found that Triclosan can disrupt hormones, leading to potential health issues. It can also be toxic to aquatic organisms, leading to changes in the aquatic environment. Additionally, Triclosan can create bacteria that are resistant to antibiotics, leading to a greater risk of infections. Given the potential risks posed by Triclosan, Rustic Strength has chosen to not use it in any of its products.

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