Soothing
Shampoo
|
Custom
Made
Scent
Cleanse and help prevent dryness with Soothing Shampoo made from powerful plant-based ingredients
- PH Balanced
- Color-Safe
- Non-Irritating
- Non-Drying
- Removes excess oils without stripping
- Helps remove other product residues from hair
Powerful Plant-Based Formula | Coconut-based and plant-based cleansers catch excess oils off the scalp and remove dirt, grime, and other product residues from the hair. These cleansers help to prevent buildup and residue that can cause the hair to become greasy or limp. Kosher vegetable glycerin then complements by adding moisture, balancing your scalp’s natural oil complex.
Gentle Cleansing | Our PH balanced, plant-based formula is especially gentle on the scalp and hair, making this Shampoo more suitable for sensitive or irritated skin. Being free of the harsh chemicals found in most products additionally helps to retain your scalps natural hydration, reducing dryness and flakiness.
Our Soothing Shampoo should be followed with our Coconut Conditioner. Both are suitable for everyday use.
Toxin + Irritant Free | Ditch the toxins and irritants found in most shampoos. Our shampoo is hypoallergenic and completely dye-free ∙ perfume-free ∙ sulfate-free ∙ paraben-free ∙ phthalate-free ∙ 1,4-dioxane-free ∙ ethoxylated alcohol-free ∙ formaldehyde-free ∙ triclosan-free ∙ silicone-free ∙ filler-free ∙ petroleum-free ∙ gluten-free ∙ SLS-free ∙ SLES-free ∙ hormone disruptor-free ∙ carcinogen-free — and simply worry-free.
Small Batch Fresh | Our shampoo is produced daily in small-batch, at our family-run factory in The Ozarks, USA — arriving to you made the same week.
Kindly Note | Custom scents are your own creation. We do not accept returns if you are not satisfied with the scent you have made. If you are unsure about your potential scent combination, we recommend you trial our 4 Ounce Sample before committing to larger.
How To Use
Ingredients
Scent Ingredients
How do I custom build my own scent?
Your
Perfect
Aroma
Awaits
- Mix + Match -
over 50 essential oils + phthalate-free fragrance oils
Let customers speak for us
Rustic Strength’s paper towels are surprisingly sturdy and super absorbent—way better than I expected from a sustainable brand. They handle spills and messes without falling apart, and I end up using less compared to store-bought brands.
I love that they’re made with clean, eco-conscious materials, so I feel good using them around the house, especially with kids. Durable, effective, and non-toxic—these have become a staple in our home!
Love it
This is amazing.
Perfection
The smell is perfect just what i wanted and the shipping was fast!
The castile soap is amazing! I like that it is safe and i even use it on my baby! The soap also can get stains out of clothes!
Love this TP!!
Feel great about using something toxin free. Yes it is expensive but health is worth it!
Love!!!
Great smell
Amazing
The milk and honey body wash is wonderful. It smells wonderful and rinses off clean. Very concentrated so a little goes a long way. My new favorite.
The aroma is good, and it's strong. Will buy again.
This smells amazing!
Smells great! Good quality detergent and works great.
Love this company! TY
What customers think about the store
Rustic Strength offers high-quality, non-toxic laundry detergents, soaps and cleaning products. Customers praise the effectiveness, pleasant scents, and peace of mind from using safe ingredients. While slightly pricier, many find the natural products worth it ...
AI-generated from customer reviews.
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